Healthguard Modular Bedding Display: A Study in Flexibility
The Client
At MJE Creative, we recently partnered with HealthGuard, a leading brand in the bedding and mattress sector that offers a variety of sleep-related products aimed at improving the quality of sleep and overall health with ergonomic designs, and hypoallergenic materials. The goal of the project was to establish a stronger retail presence for their products by designing a flexible platform that could be easily adapted to different merchandising needs. So we worked with them from initial concept to execution, ensuring that the solution meets all requirements.
Ideation
The Project
The display was developed as a set of kits that can be easily configured to showcase the retailer’s diverse product mix within the available space. Its simple form and elegant finishes easily fit within a showroom’s environment and draw attention to new releases. The bold graphics and visual storytelling helps to further enhance their brand recognition. Magnetic graphics were also incorporated to make the updating process easy to execute.
The display is flexible enough to be constructed as a tall wall unit or a short island unit. The mix of various shelving options and hang bars, allows for easy merchandising of a variety of packaged goods, pillows, and textile swatches.
Final Display Solution
Work With Us
Through our work, we were able to reflect HealthGuard’s commitment to sleep health and wellness in the bedding and mattress market. We are proud to do great work for great brands who are looking to stay on top of the latest trends and establish a stronger presence in retail.
We will also be at the upcoming Las Vegas Market from July 28th – Aug 1st 2024. We hope you will be able to join us and explore cutting-edge innovations and trends that are shaping the bedding and mattress market. Feel free to call or text us at 908-568-7454 to schedule some time for us to meet and talk about your packaging and display needs! We look forward to seeing you soon.
